AI-Driven Selling and Enablement 2025
Plan Your Path To The Future of Sales
AI-Driven Sales & Enablement, November 3-5, 2025
International Collegiate Sales Competition, November 4-7, 2025
What is AI-Driven Selling and Enablement 2025?Â
More than a conference...This event is co-located with the International Collegiate Sales Competition (ICSC) sponsored by Florida State University.Â
It’s the only conference dedicated to helping Executives and Enablers make informed decisions about how to strategically acquire, safely govern, and leverage, and competitively manage their AI and Automation tools. If you’re still on the fence, you may already be behind!
We have a significant and relevant audience of decision makers hungry to learn about how AI is changing the world of sales. At this conference you’ll learn what you do and don’t need, how to deploy and enable it, and how to create governance for the new tools that serve both your company and your customers.
Leaders from approximately 35 large mid-market and enterprise companies have already committed to attending the conference portion of the week, which takes place from Monday evening through Wednesday at noon, as well as the ICSC. This means you’ll be in great company, with terrific networking and learning opportunities. The academics will be available from Wednesday night through Friday at noon.
Key Takeaways
Strategic Alignment: Understanding how AI aligns with long-term business goals and drives competitive advantage.
Competitive Forces and Competitive Advantages: Understand how to define what your competitors are doing, and learn how to remain competitive in the evolving fields of sales, marketing, and enablement.
Governance and Risk Management: Establishing AI governance frameworks, data security protocols, and compliance measures to mitigate risks.
Investment and ROI: Evaluating the financial implications of AI adoption, including cost-benefit analyses and prioritizing high-impact use cases.
Organizational Change: Managing cultural shifts, fostering executive buy-in, and ensuring cross-departmental collaboration for AI initiatives.
Leadership in AI: Building an AI leadership team and leveraging AI to enhance decision-making capabilities.
Who Should Attend
This is the must-attend event for CSOs, CROs, VPs of Enablement, and Directors looking to supercharge their business with intelligent technologies. They will follow the Executive track. For the Enablement track, enablers of all levels are welcome.
This conference is your golden ticket to demystifying AI and automation, transforming them from intimidating buzzwords into powerful tools for growth and innovation. You'll learn:
- Â How to assess your organization's AI readiness and needs
- Â Strategies for assembling a top-notch AI acquisition team
- Â The latest AI tools and technologies shaping the business landscape
- Â Secrets to creating an integrated, future-proof tech stack
- Â Smart investment strategies for maximum ROI
- Â Essential data governance and security best practices
Don't let the tech-talk scare you! Our expert speakers and interactive sessions are designed to make AI accessible and exciting for leaders of all backgrounds. You'll leave equipped with actionable insights and a clear roadmap for implementing AI and automation in both the short and long term.
The future of sales, and the future of enablement are AI-powered, and your seat at the forefront of this revolution is waiting. Join us to unlock the potential of your organization and lead with confidence in the age of intelligent automation. The AI Strategy Summit 2025 - where visionary leaders become AI trailblazers!
Plan Your Path to the Future of Sales
Attendees will each build a customized AI and Automation Strategic Plan for their organization, including tools to their tech stack on both sides of their deals. This plan will include directions on how to anticipate and govern long-term and short-term goals and investments. All attendees will have the opportunity to develop a timeline, budget, acquisition plan, enablement plan, and adoption plan.
Claim Your Spot!Multiple Session Experiences
Level Setting - A main-stage presentation explaining the key questions and considerations of each step in the AI and Automation plan for each business. Led by Johnathan Kvarfordt of Momentum, Dayna Williams of Myers-Briggs, and others. For all attendees.
Tool Workshop - What types of tools are available to drive this part of the revenue cycle, and how does one assess a tool’s effectiveness against their needs list? Led by enablement professionals and AI and Automation experts, with examples of real tools. (Some vendors may be available to answer questions.) For enablement professionals.
Vendor Demo Showcase - See some tools in action. Vendors will be providing the opportunity to test-drive their offerings, either in breakout rooms or at their vendor booth, depending on their sponsorship investment. For all attendees.
C-Suite Discussions - The nuts and bolts of the business case for change, scalability, and more will be discussed at the corporate level. For executive participants.
Track 1- Enablement
Acquisition - How do you make the decision whether you need an AI or Automation tool, and if so, when? How do customers use AI and Automation to buy your offering? How can you make your sales team ready for the AI buying age, where AI Agents make the first several rounds of screening? Main Stage Presentation, C-Suite Discussion, Tool Workshop, Vendor Demo Showcase
Enablement - How are you preparing to enable a suite of AI tools? How can you use AI and Automation tools to make your enablement and coaching efforts more effective? Main Stage Presentation, C-Suite Discussion, Tool Workshop, Vendor Demo Showcase
Adoption - If your team doesn’t use it, the ROI on any tool will be zero. How can you optimize the adoption of the tools and workflows your business needs to streamline deals and improve customer experience? Main Stage Presentation, C-Suite Discussion, Tool Workshop, Vendor Demo Showcase
Track 2- Executives
Acquisition - How do you decide whether you need an AI or Automation tool, and if so, when? How do customers use AI and Automation to buy your offering? How can you make your sales team ready for the AI buying age, where AI Agents make the first several rounds of screening? Main Stage Presentation, C-Suite Discussion,
Leverage and Risk Mitigation – How do you maximize the potential ROI of these powerful tools? How do we establish the governance necessary to utilize these tools safely and ensure the validity of their output? Who needs to keep their eyes on these questions, and what staffing will be involved?
What’s Next – Does it make sense to jump into the AI fray right now, when the tools are improving so quickly? Are we already behind? How do we keep current with what’s next, or catch up? How can we build a strategic plan for our AI and Automated tools?
The RES/FSU AI‑Driven Selling and Enablement 2025 Conference Schedule
Monday, November 3, 2025
5:00 pm – 7:00 pm: Registration & Cocktail Hour
Tuesday, November 4, 2025
7:30 am – 8:30 am: Registration
8:30 am – 11:45 am: Programming
11:45 am– 1:00 pm: Lunch
1:00 PM – 5:00 pm: Programming
5:00 PM – 6:30 pm: Networking Cocktail Hour
Wednesday, November 5, 2025
8:30 am– 12:00 pm: Programming
FSU International Collegiate Sales Competition
Wednesday, November 4, 2025
3:00 - 5:00 pm: Welcome and Check In
Thursday, November 5, 2025
7:30 am - 5:00 pm: Competition, Vendor Showcases and Booth Visits
Friday, November 6, 2025
8:30 am - 2:00 pm: Competition, Vendor Showcases and Booth Visits
Your Hosts
Your hosts and organizers are the Revenue Enablement Society (RES) and the Florida State University College of Business Sales Institute (FSU).Â
At RES our focus is to advance the profession of Revenue Enablement in support of revenue professionals at all levels. The support they need now is to understand how to enable and leverage the impressive AI and automated revenue tech tools available to them.
The FSU College of Business Sales Institute recognizes that buyers and sellers are becoming increasingly tech-savvy each year. People who use generative AI at work now outnumber those who don’t. Yet â…” of them have no AI tools as part of their official tech stack!Â
Conference Costs
Tickets are $900/guest.
All sessions and core events are fully included. Continental breakfast and lunch will be provided, along with refreshments throughout the day. RES and FSU have negotiated a hotel room block on-site at the Caribe Royale Hotel, offering reduced rates of $190 per night, plus fees, tax, and parking. The hotel is conveniently located approximately 1 mile from the main gate of Walt Disney World.
Act Now to Reserve Your Spot!
Tickets are $900/guest. All sessions and core events are fully included. Continental breakfast and lunch will be provided, along with refreshments throughout the day.Â
RES Supporting Members save $200 on admission until July 30th.Â
By 7/14/25, you should receive an email from REsociety.global entitled “Join us in Orlando for an AI Conference” that includes your coupon code.
